In Nigeria’s fast-evolving e-commerce landscape, Cash on Delivery (COD) is one of the most trusted and widely used payment methods. For many customers, especially those who are new to online shopping or skeptical of digital transactions, COD offers peace of mind. Recognizing this, Shipbubble has built a platform that not only connects businesses with reliable logistics providers but also helps them tap into the full potential of COD — safely and efficiently.
How Shipbubble Makes It Easy
Shipbubble partners with logistics providers, these partnerships allow merchants to offer flexible delivery options, including COD delivery options, without having to individually negotiate or manage multiple courier relationships.
With just a few clicks, merchants can:
- Compare delivery rates and timelines.
- Select logistics partners that support COD.
- Track shipments and reconcile payments — all from the Shipbubble mobile app
Centralizing this experience, Shipbubble eliminates friction and saves merchants valuable time, allowing them to focus on growth.
Why Cash on Delivery Is a Game-Changer for Businesses
Offering COD can dramatically improve conversion rates, especially in markets where trust in online payment infrastructure is still developing. Here's how COD can help your business scale:
1. Builds Trust with First-Time Customers
For many Nigerians, online scams and unreliable delivery services are still top concerns. By offering COD, you lower the barrier for first-time buyers who may be hesitant to pay upfront. It signals that your brand is confident, transparent, and customer-friendly.
2. Increases Sales
Simply put, more people are likely to place orders when COD is available. In fact, many e-commerce platforms across Africa report 20–40% more orders when COD is offered, especially for fast-moving consumer goods (FMCGs), fashion, and electronics.
3. Reduces Cart Abandonment
Customers are more likely to complete purchases if they know they can pay only after receiving the product. This decreases cart abandonment and leads to better return on ad spend (ROAS) for your marketing campaigns.
4. Improves Brand Loyalty
Positive first impressions matter. If a customer receives their item quickly and without prepayment hassles, they're more likely to trust your brand and reorder — with or without COD next time.
Take Action
Cash on Delivery (COD) is a powerful driver of growth in Nigeria’s e-commerce landscape. With Shipbubble’s reliable network of COD-enabled logistics partners, you can build customer trust, increase order conversions, and expand your reach—locally and beyond.
Ready to start offering COD? Download the Shipbubble mobile app today and take advantage of a smarter, more customer-friendly way to ship.