Background

GVS Cosmetics is not your typical skincare and haircare brand, they are committed to making a difference in the African beauty industry by consistently delivering high quality products. 

With a wide range of premium skincare and haircare products, GVS cosmetics continues to solidify its stance in the African beauty market. But, for a brand that thrives on commitment to quality, major issues such as logistics can significantly affect customer experience. 

Before Shipbubble: One logistics partner, no choices, no options. 

One of the major challenges GVS logistics faced before onboarding Shipbubble is a lack of options when it comes to logistics and deliveries. They were limited to one logistics company, and to put it plainly - they had no other choice. 

This means that they had to put up with the shortcomings of one logistics company, and they could only do a little to mitigate the challenges that came with being limited to one logistics partner. 

The challenge:  Customer complaints, low volume of returning customers

One of the major challenges that GVS Cosmetics faced with using one logistics partner was the incessant customer complaints. From late deliveries, to product damage and lost packages, customers had a lot of negative experiences with the brand. 

This significantly affected business for the company, because dissatisfied customers are hardly converted into returning or loyal customers. As a result of their logistics struggles, they had a very low volume of returning customers. 

Solution:  More options, More Returning customers

Since integrating Shipbubble, GVS Cosmetics has enjoyed more logistics options for their business. This has led to a significant improvement in business operations and a reduction in customer complaints. 

The company now has more logistics options to choose from. They are able to compare prices, speed, coverage and other factors before determining which partner to go with. The rep from GVS cosmetics noted that so far they’ve compared logistics partners such as Glovo and Fez delivery. 

The rep from GVS cosmetics also discussed how automation has improved logistics for them. He noted, “Before Shipbubble, we were inputting the deliveries manually. But, with Shipbubble, everything is automated and more seamless”. 

Results: 

Customers are happier with their products; and this has translated to an increase in returning customers. Customers now complain less about damaged or missing products, their deliveries are also swifter and more reliable. 

The result of this is a higher volume of satisfied customers that become returning customers. This means better customer loyalty and increase in sales, thus helping the company to reach its goals. 

Testimonials: 

“The goal before integrating Shipbubble was to make the delivery process seamless. We used to manually input orders in the past, however it is automated and easier now.”

“We have multiple logistics options to choose from, now we can compare prices and choose delivery partners that we want. We particularly like Glovo because they pick up immediately we have an order”